Sawmill Market is a bustling artisanal food hall in Albuquerque, New Mexico, located in the historic Sawmill District. It features a wide range of local vendors offering diverse cuisines, craft beverages, and artisanal goods.

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While working with Sawmill Market, we coordinated a comprehensive travel photo and video shoot to capture evergreen content for over 15 of their food tenants, creating assets for social and promotional use. I also stayed on top of digital trends to produce engaging content, like their viral Instagram Reel featuring the Stranger Things cast, and advised the client on best practices for effective digital marketing.