Simultaenously Manage Accounts > Create Seasonal Grid System > Schedule Posts to Go Out Weekly
Manage social media posting for 12 hotel and restaurant accounts simultaneously, each facing a shortage of content showcasing their onsite amenities and operating with a limited budget
We collaborated with Heritage Hotels & Resorts to create 12-piece seasonal content grids each quarter. These were carefully scheduled to ensure consistent posting, with at least one post per week on each account, maximizing visibility despite budget and time constraints.
Strategy
Objective
Heritage Hotels & Resorts
"HERITAGE SOCIAL SYNC"
Social Media Marketing
Hospitality
Project Management
Content Creation
By implementing a consistent seasonal content grid across 12 accounts, we kept each location visible and engaged with audiences despite limited resources. This approach boosted engagement, grew followers, and promoted the unique amenities of each property, building each account's digital presence and reinforcing its brand identity.
Results